A well-known Norwegian blogger drowned while filming a video for his YouTube channel 
Well-known Norwegian blogger Thor Eckhoff, better known under the pseudonym Apetor, died in an accident at the age of 57. According to police, the man fell through the ice and drowned while filming a video for his YouTube channel. Expressen reports.
Eckhoff was alone during the tragedy. His screams were heard by an eyewitness who called the rescuers. According to the police, the divers pulled the man out of the water, after which he was taken to the hospital in an ambulance. Doctors failed to save him.
Four days before his death, the blogger published a video with the headline “I'm not dead, I'm 57 today.” His YouTube channel has about 1.2 million subscribers.
Apetor worked in a paint factory, and in his free time he filmed videos of drinking vodka, rolling on thin ice and diving into an ice hole. Some of the blogger's subscribers suspected him that these videos were non-standard advertising of vodka, but he stated that the manufacturer never contacted him.