The total sales of the Kim Kardashian Skims collection and the Fendi brand exceeded a million dollars its Skims brand and the Italian Fendi brand. This is reported by the TMZ portal.
According to the publication, on November 9, the Fendi x Skims collaboration became available to customers, which included underwear, body-shaping clothing, various dresses, as well as knitwear and tracksuits. It is noted that in the first minute, sales revenue exceeded one million dollars. At the same time, it is not known exactly what percentage of the money earned by the businesswoman.
According to the material, 300 thousand people have issued a pre-order for the purchase of products from the joint collection. The cost of the new line items ranges from $ 100 to $ 4200. It is known that some of the items in the collection were completely sold out on the first day. The list includes a leather dress – in the same Kim Kardashian appeared at the Innovator Awards of the Wall Street Journal Magazine on November 3.
This is not the first time Kim Kardashian has made large sums of money from his own company, Skims. In September 2019, she received two million dollars in five minutes from the start of sales of the brand's underwear. It is known that at first the brand's website collapsed from the number of visitors wanting to buy slimming clothes, and then the team had to quickly replenish stocks of products.