Residents of developed countries were not ready to change habits to save the planet

Kantar Public: residents of the USA and European countries were not ready to change habits for the sake of the planet

Residents of developed countries around the world are worried about climate change, but many underestimate the importance of measures affecting their daily life, an international study from the analytical company Kantar Public showed. Most of the respondents expressed their readiness to accept stricter environmental requirements, but almost half of the respondents were not ready to form new habits to save the planet, reports The Guardian.

Nine thousand people from nine countries took part in the survey: European Great Britain, France , Germany, Spain, the Netherlands and Poland, as well as from the USA, Singapore and New Zealand. According to the survey, 78 percent of respondents expressed concern about climate change, and 62 percent cited the climate crisis as a major global environmental problem.

On average, three quarters of those surveyed said they were willing to agree with stricter environmental rules and regulations, and more than half of the respondents expressed their intention to take individual measures to combat climate change. At the same time, 46 percent of the respondents said that they did not see a real need to change their daily habits, 14 percent of the respondents indicated that they would definitely not spend their energy on actively fighting the climate crisis, and 35 percent found it difficult to answer. A third of citizens noted that they have no time to think about saving the planet, a little more than a third called the climate threat overestimated. People named the lack of consensus among experts, financial considerations, and lack of information and resources from the state as the main factors hindering making personal active efforts.

The most important measures for the preservation of the environment were named by the respondents as measures that do not require their personal efforts and responsibility. Thus, more than half of the respondents noted the importance of recycling waste, reducing deforestation and protecting endangered animal species. At the same time, less than a quarter of the respondents named such measures as using public transport instead of personal, reducing the number of air travel, banning transport on fossil fuels and the like.

6.4 points on a ten-point scale. The respondents rated the commitment of the media of their countries to saving the planet by 5.3 out of 10 points. Government and business received 4.9 and 4.5 points, respectively. Singapore was the only country where government engagement was rated higher than respondents' personal engagement.

Earlier, a Boston Consulting Group survey showed that in Russia, about 65 percent of citizens pay attention to how their daily behavior affects change climate. At the same time, more than 40 percent of Russians surveyed, answering the question of how thoughts about climate change evoke in them, said that they are ready to act.

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