Gzhel factory has released a batch of figures of Iduna
Moscow. 7 APR. INTERFAX.RU — a Limited edition ceramic figurines of popular online character Iduna released a factory in the Moscow region “Association Gzhel”, according to the website of the company where the figure is called Gidon.
“This is the famous image, we invented it. In principle, it is in Russia no one was not patented, is free now in use,” — are reported words of the commercial Director of “Association Gzhel” Konstantin/.
While the plant did about 10-15 figures of Iduna, however, as noted by Berkov, if the marketing course will be of interest to customers, the company plans to produce another series.
“I hope that we are making such marketing initiatives will attract new customers, younger, more modern,” he said.
Figure of Iduna issued by the “Association Gzhel”, made of ceramics with a distinctive blue painting. In the hands of Gzhel Iduna kettle.