Odnoklassniki will double the budgets in the advertising office to support entrepreneurs December, inclusive, the social network will double the budget for promotion through an internal advertising cabinet powered by myTarget technologies. This was reported in a press release from the organization, which was received by the editorial board of Lenta.ru.
It is assumed that in this way entrepreneurs will be helped to attract customers and increase their number, as well as reach an audience at a difficult time for business, associated with restrictions due to the coronavirus pandemic.
So, until the end of December, when replenishing the balance of the advertising cabinet in the amount of one thousand rubles or more, each payment will be doubled with bonuses. To receive these bonus funds, you need to activate the special promo code BONUS2021 via the link. Moreover, the maximum amount of bonuses per user is 15 thousand rubles.
It is noted that in the account it is possible to promote publications both from a personal business profile and from a group on a social network. Money can be spent on advertising for a group, website, products and services. To promote the publication, it is enough to indicate the parameters of the target audience by age, geography, income and interests and click the “Promote” button. Also on the social network, it is possible to create special advertising publications with a carousel of goods and links, as well as in the Lead Ads format.
Odnoklassniki is consistently developing tools for small and medium-sized businesses and supporting entrepreneurs. In April 2020, the social network already launched a doubling of payments – for the entire time of the campaign, the budgets were doubled in the amount of more than ten million rubles. In April, the Canvas and Lead Ads ad formats were updated – they were made available to all users. In November, a business conference was held, the participants of which talked about how to use new formats for content creation and promotion tools to effectively interact with the audience.